Fitted kitchens
The biggest ticket and the longest lead time, so it gets the most photographs.
Nobody commissions a fitted kitchen from a paragraph. They commission it from a photograph of one you already built. We put the work first and get out of its way.
Joinery is bought on sight. A photograph taken in decent light answers in two seconds what a paragraph never can.
If your current site hides the work behind a generic template, a redesign is usually cheaper than starting again, and the photographs you already have are most of the job.
This is the difference between a gallery that sells and one that just sits there.
Someone searching for a fitted wardrobe and someone pricing a staircase are two different jobs with two different budgets. Splitting them means each search lands on a page that answers it.
Second-fix, fit-out and finishing all land on the same jobs you do. Same approach, different proof.
Send a few photographs and we will come back with what we would build around them, and a fixed price, usually within 24 hours.